SYNAPTIC ACADEMY / PROFESSIONAL TRACK 01

Pharma Analytics with Excel

From Raw Sales Data to Business Insights

Learn how to clean, structure, analyze and report pharmaceutical sales data using Excel with practical pharma business cases.

Practical Pharma CasesLive + RecordedHands-on ProjectCertificate

WHO THIS IS FOR

Built for your role.

A focused learning path for pharma professionals ready to use data more effectively.

  • Medical Representatives
  • Senior Medical Representatives
  • District Managers
  • Area Managers
  • Sales Professionals
  • Product Managers
  • Marketing Professionals
  • SFE
  • Commercial Excellence
  • Junior Analysts

THE PROBLEM

Move beyond the bottleneck.

Recognize the reporting and decision challenges this course is designed to address.

01

Sales and target data scattered across files

02

Manual monthly cleaning and reporting

03

KPIs without clear product or territory context

04

Reports that stop at numbers instead of recommendations

WHAT YOU WILL LEARN

Leave with practical capability.

The goal is to apply each skill to a real commercial question.

  • Clean and structure pharma sales data
  • Calculate commercial KPIs
  • Analyze product, territory and rep performance
  • Build Pivot-based reports
  • Automate repetitive cleaning with Power Query
  • Build reusable Excel analysis models

DETAILED CURRICULUM

A clear path from concept to practice.

8 MODULES
01Excel for Pharma Business8 topics
  • Excel interface
  • Tables
  • Data structure
  • Sales data
  • Target data
  • Product data
  • Territory data
  • Distributor data
02Essential Business Formulas12 topics
  • SUM
  • SUMIFS
  • COUNTIFS
  • AVERAGEIFS
  • IF
  • IFS
  • IFERROR
  • AND / OR
  • XLOOKUP
  • INDEX / MATCH
  • Date functions
  • Text functions
03Pharma Sales KPIs9 topics
  • Sales
  • Target
  • Achievement %
  • Growth %
  • Contribution %
  • Market Share concepts
  • Gap analysis
  • Run rate
  • Average monthly sales
04Pivot Tables8 topics
  • Product analysis
  • Territory analysis
  • Rep analysis
  • Manager analysis
  • Distributor analysis
  • Month / quarter / year analysis
  • Slicers
  • Pivot charts
05Power Query10 topics
  • Import
  • Clean
  • Remove errors
  • Change data types
  • Merge
  • Append
  • Combine monthly files
  • Distributor files
  • Unpivot
  • Refresh
06Power Pivot & Data Modeling6 topics
  • Fact tables
  • Dimension tables
  • Relationships
  • Star schema basics
  • Calendar table
  • Basic DAX concepts
07Pharma Sales Analysis Cases7 topics
  • Product performance
  • Territory performance
  • Rep performance
  • Distributor performance
  • Target achievement
  • Growth drivers
  • Underperformance investigation
08Final Project7 topics
  • Raw data
  • Cleaning
  • Analysis
  • KPIs
  • Pivot
  • Insights
  • Recommendations

PRACTICAL PHARMA CASES

Practice on relevant business questions.

Examples drawn from the topics covered in this track.

Product performanceTerritory performanceRep performanceDistributor performanceTarget achievementGrowth driversUnderperformance investigation

TOOLS & SKILLS

Build a useful toolkit.

ExcelPower QueryPower Pivot

FINAL PROJECT

Put the work together.

Turn a raw pharma sales dataset into a clean, reusable Excel analysis model, KPI report, Pivot-based view and written business recommendations.

LEARNING EXPERIENCE

Learn. Apply. Explain.

Work through practical pharma sales data, guided analysis and a final project using the academy's recorded and live learning format.

RecordedLivePharma CasesProjectsSupportCertificate

COURSE INVESTMENT

Choose a focused track.

Build the skill set that matches your next commercial goal.

Analyze → Understand → Report

PROFESSIONAL TRACK 01

Pharma Analytics with Excel

2,500 EGP1,750 EGPStart Enrollment Course selection and enrollment details are confirmed by the academy.

GOOD TO KNOW

Frequently asked questions.

Who is this course for?

This track is designed for Medical Representatives, Senior Medical Representatives, District Managers, Area Managers, Sales Professionals, Product Managers, Marketing Professionals, SFE, Commercial Excellence, Junior Analysts.

Do I need previous experience?

The track starts with Excel business fundamentals and progresses toward Power Query and basic data modeling.

Is the training pharma-specific?

Yes. The curriculum and practical cases focus on pharmaceutical sales and commercial decisions.

Is it live or recorded?

The academy learning experience includes recorded content and live sessions. Confirm current session details when enrolling.

Is there a practical project?

Yes. The final project moves from raw sales data through cleaning, KPIs and Pivot reporting to insights and recommendations.

Do I receive a certificate?

A certificate is part of the academy learning experience. Confirm current completion requirements when enrolling.

Can I later upgrade to the Diploma?

The Standard Diploma includes Excel, Power BI and Business Intelligence & Forecasting. The Diploma + AI bundle also includes the existing AI & Automation course. Ask the academy about current upgrade options before enrolling.

READY TO START?

From Raw Sales Data to Business Insights

Bring practical pharma analysis into your next business decision.

TWO DIPLOMA OPTIONS

Want the Integrated Journey?

Choose Excel, Power BI and Business Intelligence & Forecasting for 4,000 EGP, or add the existing AI & Automation track for 6,000 EGP.

COMPARE DIPLOMA OPTIONS
STANDARD / WITH AI4,000 / 6,000 EGP